How Awnings Can Create a Better Customer Experience at Restaurants

In Arizona’s cooler months, Valley residents and tourists find themselves spending a great deal of time outdoors taking advantage of the beautiful weather. When temperatures are comfortable, outdoor dining is a popular activity in the desert. From grabbing a quick bite to enjoying a weekend brunch, restaurants across Scottsdale, Tempe and Phoenix often receive more requests for patio seating between fall and springtime.

Every great café or restaurant owner understands the importance of first impressions. A welcoming entrance or gorgeous patio space is often the first thing a potential customer sees as they pass by. If they are intrigued by what they see, they are more likely to dine at your restaurant — especially, if you have an intimate and cozy outdoor space.

Adding an awning to your business is a great way to provide an outdoor seating option for your customers. Not only that, but it draws people in and enhances your restaurant’s aesthetic and curb appeal. Although they aren’t directly revenue-generating tools, there are a few key restaurant awning benefits that may lead to a return on investment.

Restaurant Awnings Maximize Space and Increase Revenue

Whether you are a new business owner or run a well-known local establishment, extending your seating outside provides additional space to accommodate more customers at one time. The more tables available, the more business you will be able to drum up. An adequate outdoor dining space also works great for hosting larger groups, birthday parties or holiday outings.

If you want your outdoor space to become a popular destination for local foodies, it must provide ample shade and a comfortable atmosphere. In Arizona, it can be nearly impossible to enjoy a meal in the sun, especially during the warmer months. Shade solutions like retractable awnings or canopies can help ensure your patio space is a hit.

Restaurant Awnings Attract New Customers

From retractable awnings to shade sails, a restaurant awning should provide adequate protection from the Arizona sun while promoting your business. When deciding on the type of awning for your outdoor space, consider your brand and the ways an awning could help draw the right kind of attention.

Awnings are a visible extension of your restaurant that can be used to communicate your style — and even the food or services you offer. Customers will often judge a business based on appearance. If a business takes the time to design a stunning atmosphere for their guests, customers are more likely to spend their time and their money at that business.

Awnings come in a variety of styles, colors and designs to complement any storefront. The fabric, pattern or color can subconsciously influence a customer’s decision to visit a restaurant. At Arizona Awnings, our collection of durable fabrics come in a variety of colors and textures that can be customized to fit any awning or shade size.

Restaurant Awnings Create a Pleasant Outdoor Dining Experience

Phoenix is typically warm and sunny with little concern for severe weather conditions — other than 100-degree temperatures (of course) and monsoon season. Regardless of the season, investing in an awning or shade sail is one easy way to make your outdoor space stand out.

Customers look for a comfortable environment to enjoy a meal with family or friends. If they are exposed to the heat, sun or rain, it could negatively impact their experience and they may be less likely to return.

The secret to creating an inviting, oasis-like outdoor dining space begins with understanding your customers and anticipating their needs. Arizona Awnings knows that Valley residents often look for a restaurant with a beautiful patio space complete with thoughtful touches like umbrellas or a retractable awning.

Do You Own a Restaurant in Phoenix? Complete Your Outdoor Dining Space with Arizona Awnings

No business is entirely static – you’ll always need to invest in upkeep and enhancements. From the glassware to the wallpaper, every purchase decision reflects on you and your business. At Arizona Awnings, we work closely with local business owners in Phoenix, Scottsdale and Tempe to help them build a brand they can be proud of with commercial awnings.

Every shade structure we produce is customized to fit the individual needs of each customer while helping their business appear more attractive to their clientele.

Call 602-252-3430 to request an estimate or consultation today.