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Why Should Your Business Use Awning Signage for Your Storefront?

Denise O'Leary • December 20, 2021
0 minute read
coffee shop with awning signage

Whether you own a home or a business, there are many benefits to attaching awnings to your structures. Awnings provide much-needed shade from the sun and can drastically reduce the heat absorbed through doors and windows. This can be especially beneficial for storefronts with large front windows.


The functionality of awnings goes beyond just weather protection. Commercial awnings with logos and brand colors can be powerful tools in drawing customer attention to your enterprise and making it easier for prospective customers to quickly identify your business.


Benefits of Awning Signage


Awning signage is a creative way to display your business’s identity. If you’re a franchise owner having to adhere to brand guidelines, but you also want to make your exterior is unique and eye-catching, awning signage may be the perfect solution.


Many business owners cannot change the paint or the features of the building they’re leasing. Awnings give you the opportunity to customize the exterior of your business without running afoul of the property owner.


A colorful and vibrant awning can add style and character to your business. It can help your business stand out from the monotony of beige that is common in and around Phoenix.


Because they are fully customizable, you can get creative with the shape, color, pattern or graphics of your awning design. Your awnings can be as simple or as intricate as your business branding requires them to be. Awnings can be designed to match any style, giving your storefront a contemporary, vintage or eclectic look.


Apart from promoting brand awareness, awnings with signage can in some cases double as an outdoor dining patio shade solution, allowing you to add a functional beer garden or exterior seating area to your restaurant.


A high-quality awning may allow you to expand your restaurant’s capacity without requiring a costly and inconvenient relocation. Patio awnings are especially great for Phoenix falls and winters, when friends and families flock to restaurants with outdoor dining options to enjoy the cooler weather.


Awnings are also useful for outdoor product displays. Since they protect from natural elements, you can use branded awnings to shield the products you’re selling. Not only are you promoting your business through brand visibility, but you’re also enticing customers to get their feet in the door and explore to rest of your inventory.


Why It Makes Sense to Install Awnings in Arizona


Awnings are one of the few business investments that simultaneously offer functional, marketing and aesthetic benefits. Other than promoting your brand, accentuating the uniqueness of your enterprise or franchise and drawing the attention of potential customers, awnings can also help you save money.


Since they shade doors and windows, awnings can significantly reduce the amount of heat entering the building, thus significantly lowering your AC bill. They also provide UV protection from the relentless sun and can prevent carpet and furniture fading.


Most businesses, especially when summer is in full swing, spend a substantial chunk of their revenue on air conditioning. Keeping the inside of a building cool is an absolute must, as no customer wants to shop, dine or run errands in a hot or stuffy environment.


You also don’t need to worry about the permanency of awnings. Retractable patio awnings can be used seasonally or based on your individual business needs. Window and door awnings can also be removed if necessary and even moved to a new location.


Awning Signage and Branding Solutions for Your Business in Phoenix, Scottsdale, Mesa or Tempe


At Arizona Awnings, we serve a wide range of businesses in the Phoenix metropolitan area. We make sure that each project is customized to match the unique characteristics of your business, from logos and colors to font styles and images. Our awnings are made of only high-quality fabrics and are installed by a dedicated team of professionals.



If you’re looking for a creative and efficient way to showcase your brand, we can help turn your vision into reality.

Call us at 602-252-3430 or fill out our form to schedule your free estimate.

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